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Come one, come all… how epic is this?!
adidas has launched a Family House at The Dubai Mall lagoon and it’s legendary! Looking like a retro cookie-cutter home both inside and out, the Family House is in fact a 300sqm floating experiential retail experience.
Visit now while you can! The Family House will feature a lineup of global and local ambassadors, but it’s only around for the duration of the World Cup, so get there ASAP.
Grab your keys- Expect cool adidas activations happening at Dubai’s most iconic location until December 18
GOATS ONLY! Unlock one of the coolest AR stunts this year feat. Messi and Benzema at the foot of the Bur Khalifa
Want to see the legends play up close? Using OMB augmented, adidas revealed an epic stunt that anyone can check out right now. Unlock the activation by visiting the Family House and scan the QR code to see the greats including Messi and Benzema playing ball. Goals!
The important bits:
Find the adidas Family House at The Dubai Mall lagoon until December 18
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